Customer Satisfaction Market Research
Customer Service Measurement – A Unique Kind of Market Research
We provide your company’s management staff with affordable market research tools to measure and improve your customer service, sales and customer loyalty. Our objective customer service reports provide you with a unique opportunity to view your customer service as your customers do.
We employ various market research techniques to evaluate your customer service:
- Mystery shopping studies
- Competitor shopping
- Telephone customer satisfaction surveys
- Internet shops
Each of these market research methods is designed to evaluate and improve your customer service management, your image and ultimately, your market share.
Why You Should Measure Customer Service…
Our customer service evaluations provide you with the ability to:
- Discover customer service problems before they erode your market share
- Identify specific training needs and measure training efforts
- Reward exemplary employee behavior
- Target individual manager effectiveness
How We Measure Customer Service…
- Custom-Designed Reports – We work with your team to produce customer service reports and data summaries to meet your unique needs.
- Top-Notch Shoppers – We aggressively recruit and select quality people to ensure accuracy, consistency and reliability.
- Quality Assurance – Each customer service report is scrutinized by our Quality Assurance Team for clarity, consistency and completeness.
- Electronic Reporting – Our online reporting ability means you receive your customer service reports quicker, neater and error-free. Or, if you prefer, you can receive your reports by fax or e-mail.
CLICK HERE for an online demonstration of many of the electronic reporting features we have to offer.
PLEASE NOTE: This demo requires a high bandwidth connection for optimum viewing. If this takes more than a few seconds to load on your system, please contact us to receive a free demo disk.
Benefits of Electronic reporting include:
- Quicker turnaround time – Report forms are transmitted back and forth to shoppers and edited electronically, then are available to you instantaneously.
- Hierarchical security – You control who in your organization sees what.
- Triggers – You can receive automatic notification if scores are above or below a certain level or if certain questions are answered either positively or negatively.
- Customized Data – You can use a variety of queries to call up information any way you want and change it “on the fly”.
Call Toll Free 800-CPSHOPS, to find out how Customer Perspectives’ mystery shopping programs can improve your bottom line!
